Copying someone else’s strategy is often a bad idea, and so the basic concept of thinking about a new one seems like a good starting point for Microsoft. The games industry is changing in a lot of ways, and games-as-service, long-term experiences are some of the most popular titles out there right now. This isn’t to say that single-player games don’t have an important place in the industry, an important place in the Xbox ecosystem, and a bright future in general. That doesn’t mean Microsoft should make it a focus of exclusive development.
[Source: forbes.com ]